How to Create an Author Press Kit with Susan Neal
If you want to secure media interviews about your book, learn why you need an author press kit, what you should include, and where to place it on your website.
Announcing the 2025 Novel Marketing Conference
Learn the details of the 2025 Novel Marketing Conference, how it will differ from last year’s conference, and what makes it unique.
Where to Spend Your Marketing Dollars
Where to Spend Your Marketing Dollars
How to Quiet Your Inner Editor (so you can write faster)
James L. Rubart shares ten tips to quiet your inner editor.
Marketing 101: How Readers Make Buying Decisions at Physical Bookstores
The better you understand your reader’s customer journey, the more books you can sell.
7 Tips for Best Selling Author Portraits
Seven tips to help you create an author portrait that captures your authentic self and communicates your brand.
Six Things Readers are Looking for on Your Website
Seven Things Readers are Looking for on Your Website
10 Things Every Book Cover Needs
Your book cover is your biggest marketing asset. It can make or break your book. In this episode, we discuss the necessary elements for a successful cover.
Six Proven Methods for Creating Maximum Impact at Writing Conferences
Many independent authors might think they don’t need to attend a conference, but if you’re looking to secure a traditional publishing deal, access bookstores, or make industry connections, conferences are one of the best places to meet editors, agents, and other...
068 – Where to Spend Your Marketing Money
Episode 068 – Where to Spend Your Marketing Money (3790) We often discuss what not to spend your money on, and we feature free marketing techniques. In this article, we’ll answer a question from Erica Borgerson, author of The Lazy Girl Guide to...
How to Take Portraits for an Author Website
This is an article we’ve written for our authors’ photographers. If you are an author about to have a photoshoot for a website, you’ll want to share this resource with your photographer before the shoot. You’ve been hired by an author to take pictures for their new...
50+ Things To Blog About When You Have Writer’s Block
Writer’s block hits at the worst time. Here are some things to blog about to get your creative juices flowing again.
How to Set Up a Professional Twitter Profile
With more connections being made on Twitter, you want your profile to put your best foot forward. Here’s how to set up a Twitter profile that’s polished.
How to Avoid Lame Author Portraits
The biggest contributor to the look of your author website is the quality of the photos. Unfortunately, most author websites have terrible photos. Here are some tips of what to do and what not to do when looking for a photographer.
