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How to Hook Readers in the First 50 Pages

How to Hook Readers in the First 50 Pages

by Thomas Umstattd Jr. | May 31, 2023 | Publishing, Writing Craft

Learn how to optimize that tiny window to grab your reader within the first 50 pages and convince them to finish your book.

How to Sell 1,000 Books a Month

How to Sell 1,000 Books a Month

by Thomas Umstattd Jr. | Jul 23, 2025 | PR, Promotion

Learn how to improve your book sales with proven strategies for selling 1,000 books a month through layered marketing, podcasts, and more.

How to Get More Book Reviews With Derek Doepker

How to Get More Book Reviews With Derek Doepker

by Thomas Umstattd Jr. | Feb 1, 2023 | Marketing Psychology, Promotion

Bestselling author and marketing strategist Derek Doepker shares tips to help you get more book reviews before, during, or after your launch.

How to Build an Email List Before You Publish Your Novel 

How to Build an Email List Before You Publish Your Novel 

by Thomas Umstattd Jr. | Oct 8, 2025 | Promotion

Discover the many ways to grow your email list before you publish your book.

Write Bestselling Pitches by Avoiding These 10 Copywriting Mistakes

Write Bestselling Pitches by Avoiding These 10 Copywriting Mistakes

by Thomas Umstattd Jr. | Jun 29, 2022 | Copywriting, Promotion

If you want to write bestselling pitches for your book, be sure to avoid these 10 copywriting mistakes!

Speak, Engage, and Inspire: Secrets of Entertaining & Educational Webinars that Sell

Speak, Engage, and Inspire: Secrets of Entertaining & Educational Webinars that Sell

by Thomas Umstattd Jr. | May 1, 2024 | Platform

Hosting a webinar can help you get to know your “Timothy” and grow your email list. Discover 12 tips for hosting a successful author webinar.

Book Promotion in 2025: How AI Gives Authors More Time to Write

Book Promotion in 2025: How AI Gives Authors More Time to Write

by Thomas Umstattd Jr. | Mar 5, 2025 | Productivity, Promotion

Learn how authors can use AI to generate book marketing ideas, audience descriptions, and images so they can reclaim their time for writing.

How to Create Sales Optimized Book Pages for Your Author Website

How to Create Sales Optimized Book Pages for Your Author Website

by Thomas Umstattd Jr. | Jun 25, 2025 | Promotion

Discover why a website book page is vital for authors and how to design an effective page that captivates and helps readers and AI alike.

How to Work With a PR Firm to Promote Your Book

How to Work With a PR Firm to Promote Your Book

by Thomas Umstattd Jr. | Jul 16, 2025 | PR, Promotion

Publicity has always been important for authors. Find out which media outlets are most useful to authors in 2025.

101 Book Marketing Ideas That Will Change Your Life

101 Book Marketing Ideas That Will Change Your Life

by Thomas Umstattd Jr. | Oct 9, 2024 | Platform, Promotion, Publishing

We’ve compiled a list of book marketing ideas that will connect you to readers, build your brand, and sell your book. If you feel stuck with your book, this guide has the idea that will get you unstuck. The goal of this guide is to help get your creative juices...
The Savvy Author’s Guide to Picking an LLM

The Savvy Author’s Guide to Picking an LLM

by Thomas Umstattd Jr. | Dec 18, 2025 | Productivity, Publishing

Discover which LLMs and AI tools are best for your writing and marketing processes, and how the tools compare to one another.

Are We in an AI Bubble? Plus Audiobook Strategy, Vellum Upgrades & Loving Your Readers

Are We in an AI Bubble? Plus Audiobook Strategy, Vellum Upgrades & Loving Your Readers

by jonathan | Jun 23, 2025 | Author Update

The tech world was shaken recently when British AI firm Builder.ai filed for bankruptcy—after it was revealed their “AI” was really 700 Indian engineers behind the curtain. It’s the Mechanical Turk all over again. In 1770, a man named Wolfgang von Kempelen built what...
Why do good books fail to sell while poorly written books fly off the shelves?

Why do good books fail to sell while poorly written books fly off the shelves?

by Thomas Umstattd Jr. | May 12, 2022 | Marketing Psychology, Promotion, Strategy, Writing Craft

Learn the 3 reasons some average books are perennial bestsellers while other well-written books aren’t.

How to Grow Your Email List Fast With Giveaways

How to Grow Your Email List Fast With Giveaways

by Thomas Umstattd Jr. | Apr 2, 2025 | Platform, Promotion

Need more subscribers? Explore the Kingsumo book giveaway technique that helped one author gain thousands of new emails.

Announcing the 2026 Novel Marketing Conference

Announcing the 2026 Novel Marketing Conference

by Thomas Umstattd Jr. | Aug 13, 2025 | Conference Tips

Find out what makes the 2026 Novel Marketing Conference unique and find out how you can join us.

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