Zeitgeist, Dystopian Fatigue, and the Rise of Ruthless & Noble Heroes
Explore the cultural vibe shift reshaping reader preferences and learn what sells now and where fiction is headed next.
How to Sell 1,000 Books a Month
Learn how to improve your book sales with proven strategies for selling 1,000 books a month through layered marketing, podcasts, and more.
How to Work With a PR Firm to Promote Your Book
Publicity has always been important for authors. Find out which media outlets are most useful to authors in 2025.
What does ChatGPT Actually Know About Your Book?
Do the most popular AI tools know about your book? Do they know enough to recommend it to readers? Discover how to find out if they do.
How to Create Sales Optimized Book Pages for Your Author Website
Discover why a website book page is vital for authors and how to design an effective page that captivates and helps readers and AI alike.
TikTok, Iran, and AI: What Authors Need to Know Now
Welcome to the Summer Solstice edition of Author Update, where co-hosts Thomas Umstattd, Jr. and Jonathan Shuerger unpack the headlines that matter to authors—from global conflicts to algorithm updates. In this jam-packed episode, they dig into the TikTok ban, the war...
Is Your Traditional Publisher Going Bankrupt? 8 Warning Signs to Look Out For
Understand the signs and implications of a publisher going bankrupt and what authors can do if their traditional publisher closes.
Adapting a Podcast to YouTube
Discover the keys to adapting a podcast to YouTube. Understand what works best to grow your channel effectively.
How to Publish a Novel in 2025
Learn how to successfully publish a novel with my six-step roadmap. Avoid common mistakes and start at the right place for strong sales.
An Introduction to Author Ecosystems with Russell Nohelty
Explore the concept of author ecosystems and discover marketing strategies tailored to your unique approach and audience.
Do 45% of Authors *Already* Use AI?! | Author Update
Thomas: Welcome to Author Update. I’m Thomas Umstead, Jr. And sometimes on this show, we don’t talk about AI even a little bit. And today is not one of those days. What’s our first story, Jonathan? Jonathan: And I’m Jonathan Scherger. This is...
AI Optimization for Authors
Transform your approach to book marketing with AI optimization for authors. Find out how AI can help readers discover your book.
KDP Royalty Changes & Invasion of the AI Audiobooks
Introduction (00:01.851) Thomas: KDP royalty changes and invasion of the AI audiobooks. This is Author Update. I’m Thomas Umstatt, Jr. Jonathan: I’m Jonathan Shuerger, and we’re just gonna jump right into it today. Spotify and Patreon Add Buy Buttons...
Your Author Toolbox: Time-Saving Tools for Busy Authors
Discover this suite of innovative writing tools for authors designed to streamline your writing, marketing, email list, and sales efforts.
