Home > Patron Toolbox > Life Themer
This tool is based on a practice developed by James L. Rubart. It analyzes the stories you love and turns their shared themes into a clear, repeatable author brand you can use in your writing and marketing.

Turn your favorite stories into a clear author brand.
Find the deep themes that tie your favorite stories and your author brand together.
Life Themer starts with the stories you already love and reveals the life themes that shape your voice, your plots, and the readers you naturally serve. It gives you a practical, branding focused interpretation of your story taste so you can make confident decisions about your writing and marketing.
When you enter your list of favorite movies, shows, or books, the tool generates:
- A Story DNA summary that explains what your favorite stories have in common
- A set of core life themes with concrete examples from your list
- Brand positioning ideas, reader promises, and tagline options that match those themes
- Practical next steps for how to apply your themes to future stories and author marketing
You will walk away with a simple brand map that helps you filter ideas, talk about your work, and attract readers who love the same themes you do.
Use It To
- Clarify the themes that keep showing up in your stories
- Shape a stronger, more coherent author brand from the inside out
- Craft reader facing taglines, bios, and pitches that feel like you
- Decide which book ideas fit your brand and which ones belong in the drawer
Why It Works
Readers follow authors who feel consistent and trustworthy. That consistency starts with themes, not tactics. Life Themer taps into pattern recognition and story psychology, then hands you language you can use in real world branding decisions. It saves you from vague personality quizzes and gives you a concrete link between your favorite stories, your writing voice, and the promises you make to readers.
Related Tools
Explore more Patron Toolbox tools that pair well with this one:
- Tagline Brainstormer – Get a list of potential author taglines.
- Comp Finder – Generate a list of similar books and authors.
- Reader Profiler – Create a profile of potential readers along with a plan to reach them.
- Amazon Keyword & Category Planner – Generate KDP keywords and Amazon categories.
FAQ
- What is the Life Themer? Life Themer is a Patron Toolbox branding tool that analyzes your favorite stories and reveals the core life themes, patterns, and reader promises that define your author brand.
- Who should use this tool? Fiction and nonfiction authors who want a clearer, more intentional brand built around the kinds of stories they already love to read and write.
- What does it create or check for? It creates a summary of your Story DNA, a set of core themes, guiding questions, story patterns, brand positioning ideas, reader facing promises, tagline options, and practical next steps.
- How does it help authors? It helps you understand why certain stories resonate with you and shows you how to lean into those themes on purpose in your writing, pitches, website copy, and marketing. This leads to clearer branding and stronger connection with the right readers.
- How much does it cost? The tool is available to Novel Marketing patrons at the Patron Toolbox level and higher, typically the $10 per month tier or above.
