Promote Your Book
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Marketing 101
Email Marketing
Strategy
Marketing Psychology
Advertising
Public Relations
What does ChatGPT Actually Know About Your Book?
Do the most popular AI tools know about your book? Do they know enough to recommend it to readers? Discover how to find out if they do.
How to Create Sales Optimized Book Pages for Your Author Website
Discover why a website book page is vital for authors and how to design an effective page that captivates and helps readers and AI alike.
Author Update: Is This the END of Google (for Authors)???
Major Shifts in Search and SEO for Authors Google's Market Share Slips Below 90% For the first time since 2015, Google's search market share has fallen below 90%, marking a potentially historic shift in how people find information online. This decline signals what...
AI Optimization for Authors
Transform your approach to book marketing with AI optimization for authors. Find out how AI can help readers discover your book.
2024 Laptop Buying Guide for Authors
Authors can get overwhelmed by the process of choosing and buying a laptop computer. Find out what you need (or don’t need) and what works best.
AI for Authors – The Good, Bad, and Ugly
Discover the evolution of writing technologies and find out how AI for authors in 2024 can increase your productivity and improve your skill.
How to use Reedsy to Independently Publish Your Book
Find out how Reedsy can help indie and traditional authors create beautiful, compelling, and marketable books.
How to Publish on a Budget: Your First Five Years as an Author
Becoming a professional author will cost you. Find out how much and when an author should budget for their writing career.
Marketing 101
Marketing 101
Book Marketing 101: Marketing Funnels
When you don’t have good book sales, evaluate your marketing funnel. Learn how to create a process that converts.
061 – Marketing 101: The Five Ps of Novel Marketing
Learn how to apply the time-tested “P”s of marketing to your book promotion efforts.
001 – Marketing 101: What is Marketing?
Want to know what marketing really is? If you’re a marketing wiz, no need to listen, but if you’re not, this is the perfect place to start. We explain exactly what marketing is and why it's critical you understand it, whether you’re pre-published, or 30 novels into...
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Strategy
Strategy
Innovative Indie Marketing with S.D. Smith
Independent authors need marketing tools and skills to be successful. Learn how one indie author reduced his reliance on gatekeepers and sold books directly to his readers.
10 Reasons to Delay Your Book Launch
Find out why you should delay your book launch, how long you should wait, and what to do in the meantime to improve your book’s chances of success.
How to Launch Your Book on a Budget
Is your book launch budget filled with expenses or investments? Learn how and where to spend your time and money to get the greatest return.
How to Launch Your Book in 2022
Your book deserves a well-planned, effective book launch. Learn how to maximize sales in those all-important first 30 days after release.
How to Create Press Releases
Eight strategies to help you create a compelling news release.
How to Connect with Teen Readers: A Coaching Session With a Pre-Published YA Novelist
Learn how authors writing YA books can connect with teen readers.
How to Get More 5-Star Reviews With Beta Readers, Editors, and Launch Teams
Connect with three groups of people who will help you write a book that makes readers want to write raving reviews.
The 2021 Book Launch Blueprint is Here!
Develop a comprehensive strategy to maximize your book sales in the first 30 days after release with the Book Launch Blueprint Course.
Advertising
Advertising
Amazon Advertising
Amazon continually tests and changes their ads platform, and authors must stay up to date. Bryan Cohen reports on what’s changed this year.
How to Advertise Your Book on Podcasts
Podcast advertising is one of the most effective advertising venues for authors with audiobooks. Heather Osgood offers seven steps to great podcast advertising.
How to Rank in Amazon Search Results with Dave Chesson
Learn Amazon SEO tips and tricks with guest Dave Chesson.
How to Use Marketing Data To Sell More Books
You’ve collected data from your website, social media campaigns, and previous sales, but how does that data help your future book sales?
Book Marketing 101: Author Advertising
Learn four advertising fundamentals that apply when buying ads on Facebook, Amazon, Goodreads, and anywhere you buy advertising.
136 – How to Use K-lytics To Sell More Kindle eBooks
The more you understand how readers find, and how and why they buy books on Amazon, the more books you’re going to sell. And to help us dive deep into the subject is today’s guest, Alex Newton, the CEO and Founder of K-Lytics.com
How to Make Word of Mouth Work for You
In this episode, we talk about how you can make Word of Mouth work for you. Spoiler Alert: some people are more important to spreading your idea than others. Find out who those people are and how to reach them.
How Free Pulsing Can Help You Sell More Books with Jamie Foley
Free pulsing is a special way to make your book free for one day that can dramatically boost book sales. But only if you do it correctly.
Email Marketing
Email Marketing
How Jason Porterfield Grew His Email List from 0 to 6,000 in One Year
Learn which Facebook ads work best for connecting with interested readers, growing your author email list, and ultimately selling books.
How to Create an Email Onboarding Drip Campaign
Six steps to creating an email sequence that will help your subscribers get to know, like, and trust you.
How to Pick the Right Email Marketing Service for You
Find out which email service provider is right for you and your platform.
8 Tools to Help Authors Get More Email Subscribers
Grow your author email list with these 8 powerful tools.
How to Grow Your Email List from 0 to 10,000
If you offer readers something they want for free, they’ll be happy to sign up for your email list. Learn 9 ways to invite them to sign up.
067 – How to Keep Your Inbox @ Zero And Have More Time to Write
A lot of authors are addicted to checking email. Poor email habits hold many...
7 Tips for Effective Email Newsletters
Follow these tips to ensure readers open, read, and love your author newsletters.
062 – 7 Ways to Avoid the Email Spam Filter
In this episode, we discuss email marketing, focusing on how to avoid spam...
Marketing Psychology
Psychology
How to Use Scarcity & Ubiquity to Make Your Book Irresistible (Marketing Psychology)
Scarcity makes your book valuable, Ubiquity makes it profitable. Learn how your book can be both for maximum results.
How to Create Urgency to Buy Your Book (Marketing Psychology)
The better you know what motivates readers, the better you can motivate them to read your book. This is the heart of marketing. Please use social triggers like urgency for good.
Why Demographics are Mostly Useless And Why You Should Use Psychographics Instead
In this episode we talk about why demographics are mostly useless and why you should use psychographics instead.
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Public Relations
Public Relations
How to Get Booked for Guest Podcast Interviews Overview
Sell more books with these tips to becoming a sought-after podcast guest.
How to Run a Podcast Tour (With Guest Mary DeMuth)
Uncover the power of a podcast tour in reaching new audiences. Learn from veteran author Mary DeMuth about effective podcast strategies.
How You Can Create Massive PR for Yourself, Even If You’re A Complete Novice
Unlock the secrets of author PR and publicity. Learn effective strategies that even novices can implement without breaking the bank.
How to Sound Great As a Podcast Guest
Are you scheduled to come on a podcast as a guest? If you want to be invited back, or appear on any other podcast interviews for that matter, you need to have good audio. Many authors make the mistake of using their laptop's microphone and speakers. This will...
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