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The Strategy Behind Reader Super Magnets

The Strategy Behind Reader Super Magnets

by Thomas Umstattd Jr. | Oct 9, 2024 | Platform

Find out how to make your reader magnet super magnetic to attract your perfect target reader.

How to Pick a Strong Book Title

How to Pick a Strong Book Title

by Thomas Umstattd Jr. | Dec 9, 2020 | Book Design, Publishing, Writing Craft

Your book’s title should accomplish four goals with only a few words. Learn how to create a memorable title that is easy to find and recommend.

Amazon Quietly Changed Kindle Forever

Amazon Quietly Changed Kindle Forever

by Thomas Umstattd Jr. | Dec 18, 2025 | Author Update

In this episode of Author Update: Book bans, AI in your Kindle, audiobooks outselling everything, and Amazon quietly rewriting the rules.

Amazon Algorithm Secrets That Separate Bestsellers from the Slush Pile

Amazon Algorithm Secrets That Separate Bestsellers from the Slush Pile

by Thomas Umstattd Jr. | Nov 25, 2025 | Promotion

Explore the Amazon Book Recommendation Algorithm and learn how it impacts your book sales and visibility in the market.

How to PROFITABLY Advertise a Solo Book on Amazon

How to PROFITABLY Advertise a Solo Book on Amazon

by Thomas Umstattd Jr. | Apr 30, 2025 | Advertising, Promotion

Learn how to profitably advertise a solo book on Amazon with expert tips on optimizing Amazon ads, targeting, and avoiding common pitfalls.

How to Grow Your Email List Fast With Giveaways

How to Grow Your Email List Fast With Giveaways

by Thomas Umstattd Jr. | Apr 2, 2025 | Platform, Promotion

Need more subscribers? Explore the Kingsumo book giveaway technique that helped one author gain thousands of new emails.

How Karyne Norton Successfully Kickstarted Her Book in 1 Hour

How Karyne Norton Successfully Kickstarted Her Book in 1 Hour

by Thomas Umstattd Jr. | Sep 19, 2023 | Crowdfunding, Independent Publishing, Publishing

Find out how running a Kickstarter campaign for your book can solve one of the biggest challenge indie authors face.

Adapting a Podcast to YouTube

Adapting a Podcast to YouTube

by Thomas Umstattd Jr. | Jun 11, 2025 | Platform, Podcasting

Discover the keys to adapting a podcast to YouTube. Understand what works best to grow your channel effectively.

Is Traditional Publishing Dying? Surprising Trends Authors Can’t Ignore in 2025

Is Traditional Publishing Dying? Surprising Trends Authors Can’t Ignore in 2025

by Thomas Umstattd Jr. | Jan 8, 2025 | News, Publishing

Explore the trends that will shape the industry and how they will impact authors.

How to Make Money as an Author Assistant

How to Make Money as an Author Assistant

by Thomas Umstattd Jr. | Jul 5, 2023 | Business Advice, Promotion, Publishing

If your publishing journey is sapping your bank account, learn how working as an author assistant will help you earn and learn simultaneously.

The Powerful Nonfiction Pitching Recipe That Works for Both Fiction and Nonfiction 

The Powerful Nonfiction Pitching Recipe That Works for Both Fiction and Nonfiction 

by Thomas Umstattd Jr. | Jun 5, 2024 | Promotion, Publishing

Learning the formula for creating a compelling pitch that resonates with readers is key to selling your book. Learn four formats that can work for your nonfiction pitch.

How to Grow Your Email List Using Delicious Reader Magnets with Tammi Labrecque

How to Grow Your Email List Using Delicious Reader Magnets with Tammi Labrecque

by Thomas Umstattd Jr. | Jun 1, 2022 | Email Marketing, Platform, Promotion

Learn how to create a reader magnet (or lead magnet), what to do with it, and how to deliver it to grow your email list.

Book Launch Secrets 

Book Launch Secrets 

by Thomas Umstattd Jr. | Mar 6, 2024 | Independent Publishing, Promotion, Strategy, Traditional Publishing

Registration for the final cohort of the Book Launch Blueprint course is now open. Check out these book launch secrets and register for the course while you still can.

US Copyright Office Closes | Book Piracy Drama |  Anthropic Settlement Website Goes Live

US Copyright Office Closes | Book Piracy Drama | Anthropic Settlement Website Goes Live

by Thomas Umstattd Jr. | Oct 3, 2025 | Author Update

Jonathan Shuerger: We’ve got a packed episode that could impact your writing career in ways you may not have considered. The Anthropic settlement website is live, and authors are finally getting answers about whether they are in this class action. Here is the...
Indie Publishing vs. Traditional Publishing

Indie Publishing vs. Traditional Publishing

by Thomas Umstattd Jr. | Feb 19, 2025 | Publishing

Indie or traditional publishing? Hear from one author who experienced both and made a surprising decision.

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